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Direct Selling News  > features  > Company Focus

Gigi Hill: Fashion Meets Function

by Lin Grensing-Pophal

November 01, 2012

There’s a reason that “soccer moms” get so much attention, and soccer moms Gabrielle DeSantis-Cummings and Monica Hillman are prime examples. The two women met on the soccer field when their daughters, in kindergarten at the time, ended up on the same team.


Jusuru International: Success Begins from Within

by Jeremy Gregg

September 01, 2012

Asma Ishaq describes her job as “helping wonderful people to see the wonder in themselves.”


Azuli Skye: Engineering a Better Home Party

by Jeremy Gregg

August 01, 2012

Imagine that it is early 2008 and you are an engineer working for a Silicon Valley-based software company. You are married to a statistician who teaches part time at Stanford, and together you are comfortably raising your family in the small Southern town of Apex outside of Raleigh, N.C.


Miche Bags: A Bag With Buzz

by Lin Grensing-Pophal

July 01, 2012

Ask any woman who has ever owned or encountered a Miche bag and she will tell you that it’s a bag with buzz.


Quick, think of a product that is used by virtually every consumer and every business in North America. Got it? Energy, right? Energy fuels appliances, lights homes and powers equipment to make products.


Success rarely comes as a surprise. It is typically the product of years of hard work and dedication, arriving as the ultimate reward for a life well lived.


Barefoot Books: Passionate About Children’s Literature

by Lin Grensing-Pophal

March 01, 2012

Imagine turning the children’s publishing industry on its head through a unique blend of exquisitely created content and beautifully designed products as well as a distribution model that bypasses the traditional distributor model and virtually ignores big-box retailers.


Organo Gold: Making Coffee with a Special Ingredient

by Lin Grensing-Pophal

February 01, 2012

What words come to mind when you think of coffee? Probably words like fresh roast, rich aroma, mocha, full-bodied, perhaps even Starbucks. One word that is very unlikely to come to mind when thinking about coffee is mushroom.


Personal Best

by Brittany Glenn

December 02, 2011

Founded in 2006 by Alicia and Jim Storbeck, Initial Outfitters is a small company with a big dream. That dream is to make a difference in people’s lives by helping them achieve their personal best.


Company Re-Focus: Creating—and Maintaining—Memories

by Lin Grensing-Pophal

November 01, 2011

Borders bookstore is a familiar example of a traditional company that was blindsided by environmental factors that changed market demand and, ultimately, led to its demise.


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