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Direct Selling News  > features  > Company Spotlight

Founder and CEO Jack Fallon, COO John Licari and CMO Scott Bania have turned years of friendship into a company that recently achieved an important milestone.

Plexus: Strategically Refocused for Rapid Growth

by Angela E. Soper

March 01, 2016

Keeping up with strong growth in a short period of time is a challenge many businesses would love to face.

AdvoCare: Keeping the Legacies of a Champion Alive

by Courtney Roush

February 01, 2016

In the direct selling space, nutritional supplements and weight-management products are a highly competitive business. In this crowded race, how can a contender pull ahead from the pack?

Le-Vel: Cloud-Based Company Is Helping Millions Thrive

by Courtney Roush

January 04, 2016

It’s a fascinating time for the direct selling industry. Within our ranks are the legendary greats who have been on the scene for 50 years or more, those who have faced the challenge of updating their business models to keep pace with technology’s continuous evolution.

Team National: A Legacy Races Forward

by Courtney Roush

December 01, 2015

If you haven’t heard the name Team National, then you’ve most certainly heard of the company this direct seller keeps—names like AT&T, Sprint, Met Life and ADP.

The leadership of the direct selling industry has shifted to younger companies, and the proof is in the numbers. Case in point: Nerium International, based in Addison, Texas

The typical growth strategy of a direct selling company is to establish roots in one’s home market, develop a brand, generate buzz, and then look to expand overseas.

WorldVentures: Dreaming Up a Better Way to Travel

by Jeremy Gregg

August 01, 2015

From the start, WorldVentures founders Wayne Nugent and Mike Azcue set out to build a different kind of business.

Isagenix: Sprinting toward $1 Billion

by Barbara Seale

July 01, 2015

Health and wellness company Isagenix hopes 2015 will be Lucky No. 13—its 13th year in business, and more important, the year it strives to reach a cool $1 billion in revenue.

Team Beachbody: Fit to Grow

by Barbara Seale

May 01, 2015

With its mission of transforming lives by ending the trend of obesity, it’s safe to say that Team Beachbody’s growth trajectory has also transformed its multi-sales-channel parent company.

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