If the history of financial services direct seller Primerica were captured in a book, its latest chapter would have opened on April 1. For Primerica, that wasn’t April Fools’ Day. It was Independence Day—the day of its initial public offering (IPO), one of the most successful Wall Street has ever seen.
Over the past 12 years, 4Life Research has built a global empire based upon a simple, yet vital, foundation of three equally important pillars.
Category creator XanGo has been a pioneer in so many areas that it could rest on its laurels. Instead, it’s rejoicing in a new wave of vigor, enthusiasm and growth.
How does a direct selling company continuously achieve record growth even after 17 years in business? Ask ACN. It’s breaking records in every category.
Herbalife Founder Mark Hughes was a visionary, but when he opened the trunk of his car to sell the first bottles of Formula 1, he probably had no idea that the company would grow to be one of the best-known direct selling companies in the industry, conducting business in 72 countries worldwide.
When the unique little company from Idaho burst onto the direct selling scene in July 2004, who could have predicted that Scentsy’s far-from-spectacular start would almost instantly transform into such a scent-illating story? Certainly not its founders.
Today, when Tahitian Noni International (TNI) executives talk about the scientific knowledge behind its flagship product, they’re using new language. The 14 years of calling it “Tahitian Noni® Juice” have passed. That’s because scientific research has revealed that Tahitian Noni is much more. It is actually a bioactive beverage.
In his book Twilight of the Idols, Friedrich Nietzsche wrote, “What does not destroy me, makes me stronger.” Although Nietzsche was referring to the human journey, this same truth is embodied by companies that rise, fall and rise again. When faced with unexpected changes and assaults, a company may wither under the pressure or strengthen its resiliency. Although Mannatech has endured ups and downs, these changes have compelled the company to stand strong today.
How does a direct seller keep going strong—so strong that it keeps setting records quarter after quarter—for 25 years? Nu Skin has the answer.
With its magnet technology leading the way, Nikken has been attracting consultants and customers from around the globe for 34 years.












