The leadership of the direct selling industry has shifted to younger companies, and the proof is in the numbers. Case in point: Nerium International, based in Addison, Texas
The typical growth strategy of a direct selling company is to establish roots in one’s home market, develop a brand, generate buzz, and then look to expand overseas.
From the start, WorldVentures founders Wayne Nugent and Mike Azcue set out to build a different kind of business.
Health and wellness company Isagenix hopes 2015 will be Lucky No. 13—its 13th year in business, and more important, the year it strives to reach a cool $1 billion in revenue.
With its mission of transforming lives by ending the trend of obesity, it’s safe to say that Team Beachbody’s growth trajectory has also transformed its multi-sales-channel parent company.
In a country where network marketing is a small, not-well-understood industry, Utility Warehouse is growing by being the utility supplier you’d recommend to your mum.
When LegalShield brought on a new CEO with consumer marketing and corporate leadership credentials the likes of Microsoft, Chrysler, Ford and NBCUniversal last summer, they once again affirmed the company’s adaptable nature.
Family-owned direct seller Hy Cite Corp. is a master chef when it comes to cooking up growth. They do it by actively and enthusiastically embracing a community that many direct selling companies seek to engage: the Latino community.
When Stream reinvents itself, it doesn’t fool around. As it approaches its 10th anniversary, Stream settles into a new brand, redefines itself by offering new services, and jumps from seven energy markets to national scope, all in one bold move.
Many executives have had the experience. They launch or join a young company that is growing quickly, but over time the momentum slows. That was the story at LifeVantage Corp., and its experience has made it a believer in the necessity to embrace change.