With more than 40 years of direct selling experience under his belt, John Fleming knows just about all there is to know about this channel.
If you stand still, the world will fly past you. It’s as simple as that, and anyone in the direct selling industry is keenly aware of this principle.
Each year more and more companies are discovering the power that can be unleashed through direct sales and an independent salesforce tapping into personal networks.
In 1995, Newsweek magazine published an article by astronomer Clifford Stoll in which he stated that the Internet was a passing fad, and that in two or three years hence people would find little value there (Clifford Stoll: The Internet? Bah! Newsweek, February 27, 1995).
Whether you’ve been around the block, like Amway, or you’re relatively new in town, like Total Life Changes (TLC), direct selling was a good business to be in for 2016.
Even if you run your own factory, manage your own warehouse and clean your own break room, chances are you’re still outsourcing something.
“Most people think trust is earned. Here, trust is granted. We wouldn’t have hired you if we didn’t trust you.”
If America’s millennials were a country, they would be bigger than Great Britain. And France. And Canada.
Imagine, if you will, that moment when a new independent representative opens a starter kit for the first time.
As we begin 2017, we can confidently assert that the state of direct selling remains strong.