To stay competitive, companies must expand their understanding of a customer and distributor base that’s morphing before their eyes.
What do age differences, ethnicity and even cultural practices have to do with your business? Everything, but only if you want to secure a thriving future.
It’s fascinating to consider the numbers: Of the 7 billion people on the planet, a little over 1 percent are direct sellers.
There’s a magic window in direct selling—a tricky space between distributor signup and the first glimmers of success.
Americans love new cars. We bought more than a million of them every month in 2012—the highest number in four years—and that number is growing this year.
Globally, direct sellers achieved $153.7 billion in sales in 2011.
In June 2011, DSN issued the S.W.O.T. Analysis on Direct Selling in response to a seismic shift that had occurred in the business landscape.
Direct selling is a unique channel of distribution where individual salespeople choose their own level of involvement and where unique aspects of the business model continually offer compelling rewards not available in traditional work environments.
Today’s direct selling world is a rapidly evolving landscape driven, in part, by the ever-accelerating progress of technology.
The economy is no longer experiencing a recession, but a reinvention. And there is a growing population of people who are looking to the future rather than the past—direct selling entrepreneurs.