DSA’s 2017 Growth & Outlook market-sizing survey helps direct selling companies better understand the direct selling industry.
The XV World Congress, co-hosted by the World Federation of Direct Selling Associations and the French DSA, will take place in Paris on Oct. 1-3, 2017 with France, the second largest direct selling market in Europe, as host.
More than 1,000 people from around the world interested in direct selling participated in the U.S. Direct Selling Association’s Annual Meeting in Orlando, Florida, June 4-6.
As champion and advocate for the direct selling business model, DSA is tasked with preserving an environment in which direct selling companies can operate effectively and free from undue regulation.
Throughout the more than three decades I have been serving the direct selling channel, this has always been the most exciting time of the year for me: the run up to DSA’s Annual Meeting.
Greater consumer knowledge can generate growth opportunities for all businesses.
DSA’s mission is to police, promote and protect its members, thereby ensuring a landscape in which direct selling companies can operate effectively and ethically while protecting consumers from bad actors.
As with other retail entities, direct selling companies grow when more products are sold to more customers, and we sell more products when we have more salespeople selling them.
A common observation among executives new to direct selling is that there is surprisingly little syndicated data available about the direct selling channel, as compared to other industries.
The direct selling channel, of which I have had the distinct honor of serving for more than three decades, can take justifiable pride in its tradition of upholding the most enviable of self-regulatory standards.