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Direct Selling News  > news  > World News

While the European cosmetics and personal care industry grew to 77 billion euros in 2016, the growth was much slower than in recent years, according to figures released by Cosmetics Europe.

Ahlen, Westphalia, Germany-based LR Health & Beauty recently launched its new LR ALOE VIA brand, featuring 40 care products for the entire family.

Ancaster, Ontario, Canada-based Steeped Tea Inc., the direct seller of loose-leaf tea, food items and accessories, recently announced the appointment of Melanie Hayden Sparks as President.

Schaffhausen, Switzerland-based Oriflame recently selected Sweden-based research company Nepa to help the cosmetics giant continuously track and explain trends, as well as the wills and actions of its customers and competitors, in 10 countries.

The exclusive talks between Sao Paolo, Brazil-based direct seller Natura Cosmeticos SA and L'Oréal SA for the sale of The Body Shop concluded last week with a signed contract between the two parties.

Lehi, Utah-based Young Living Essential Oils recently celebrated its official expansion into Indonesia with nearly 1,500 attendees at its grand opening in Jakarta.

London-based Avon Products Inc. announced the appointment of Jonathan Myers as Executive Vice President and Chief Operating Officer, effective Sept. 1. Myers will assume leadership of Avon’s Brand Marketing and Product Research & Development, Digital Information Technology and Global Supply Chain. He will be based at Avon’s headquarters in London and report directly to Avon’s Chief Executive Officer, Sheri McCoy.

Strong sales in wellness and cosmetics/personal care products helped the European direct selling sector continue to grow in 2016, according to the World Federation of Direct Selling Associations and the European Direct Selling Association (Seldia). European sales reached €32.9 billion (euros), up 3 percent from €32.3 billion in 2015.

London-based Avon Products Inc. recently announced the appointment of Miguel Fernandez as Global President, with responsibility for commercial business operations, effective August 14, 2017. He will be based at Avon's headquarters in London.

Sao Paolo, Brazil-based direct seller Natura Cosmeticos SA is currently in exclusive talks with L’Oreal SA to buy The Body Shop, the French cosmetics giant’s lotions and soaps retailer that was founded by British entrepreneur Anita Roddick in 1976. The deal is reported to be for US$1.1 billion (€1 billion euros).

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