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March 07, 2017

U.S. News

doTERRA Helps Bring Anti-Bullying Initiative to Local Schools

doTERRA International is teaming with a local charity to support the Utah community it calls home.

The essential oils company has partnered with the Fredette Family Foundation to launch the Pleasant Grove Kindness Initiative, an anti-bullying program focused on area schools. The model, which fosters a “culture of kindness” among students and the wider community, has already served more than 20,000 youth in nearby Provo, Utah, where implementation began in 2012.

“doTERRA has consistently been dedicated to improving communities both here and abroad through the work of the doTERRA Healing Hands Foundation,” said Greg Cook, doTERRA Founding Executive and President, Greater China. “This partnership gives us an incredible opportunity to give back and make a positive impact in Pleasant Grove.”

The Fredette Family Foundation was created by James “Jimmer” Fredette, a professional basketball player for the Chinese Basketball Association’s Shanghai Sharks. In 2011, during his senior season at Brigham Young University in Utah, Fredette was named National Player of the Year in college basketball. The charity he founded works to strengthen families through local educational and philanthropic programs.

“Our foundation focuses on creating stronger families by getting to the root of problems with students and offering help, whether that be lack of food, clothing, or the growing problem of bullying,” said Blair Giles, President and CEO of the Fredette Family Foundation. “This partnership comes at an exciting time as we prepare to expand the foundation’s efforts to Pleasant Grove.”

In addition to meeting the basic needs of students and families, the foundation partners with local schools to create a safe and welcoming environment for students. This is accomplished through the support of community volunteers and organizations like doTERRA, which help to organize monthly kindness assemblies with student counselors and teachers.