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March 09, 2017

World News

JAFRA Brings in VP of Sales Development for International Markets

JAFRA Cosmetics has recruited direct sales veteran Clint McKinlay to help accelerate international growth.

The beauty company, which joined the Vorwerk Group in 2004, currently operates in 16 countries, but JAFRA is setting the stage for further expansion. McKinlay will lead that effort as vice president of sales development for international markets.

McKinlay brings considerable experience in managing and motivating sales fields, most recently as vice president of field development for a billion-dollar direct selling firm in the health category. He also has experience in the beauty category, as national director of field development and training with a fast-growing skincare brand. During his tenure, the company’s annual sales grew from $25 million to $300 million.

“Clint will be a phenomenal asset to our company as we move forward into 2017,” said Mauro Schnaidman, President and CEO of JAFRA. “His strong communication techniques and direct sales experience will help us actualize our vision of transforming the lives of women in new markets around the world.”

California-based JAFRA has signed on about 600,000 Independent Consultants to sell its beauty products. Management reports annual revenue approaching $500 million.