April 11, 2017
Nerium Expands Asia-Pacific Presence
Addison, Texas-based Nerium International is continuing to expand its Asia-Pacific presence with its entry into New Zealand and Grand Openings for Australia and Japan. In addition to these markets, the skincare company also has a presence in South Korea and Hong Kong.
Nerium opened for business in New Zealand on April 7. “We are pleased to announce that Nerium International will open for business in New Zealand, a thriving market for both the global anti-aging skincare segment and the direct sales industry,” said Nerium International Founder and CEO Jeff Olson. “Our leadership team looks forward to bringing our unique business model and revolutionary products to New Zealand as we continue to expand into the Asia-Pacific market.”
Last month, Nerium held a Grand Opening in Australia, where it has enjoyed a successful pre-launch since October 2016. With the Grand Opening, a new office has been established in Adelaide to support the business opportunity and promote the success of Nerium International Independent Brand Partners.
Next month, Nerium International Japan will hold a Grand Opening at the Yokohama Arena to celebrate its progress and achievements since pre-launch in July 2016. “We look forward to celebrating our Nerium International Japan Grand Opening, introducing our exclusive skincare product line to the Japanese market, as well as creating economic opportunities across Japan,” said Olson.
Nerium began in 2011 with one product, the Nerium Age-Defying Night Cream. In 2014, the company launched in Canada and Mexico; in 2015, South Korea; and in 2016, in addition to Australia and Japan, began business in Hong Kong. The company placed No. 38 on last year’s DSN Global 100 list with $516 million.