May 01, 2012
News in Brief, May 2012
Herbalife’s Distributors Get over $50 Million Bonus
At its annual bonus awards gala, Herbalife Ltd. distributed $52.3 million to Herbalife independent distributors who have achieved success by helping to bring good nutrition to people around the world.
The recipients were among approximately 3,500 independent distributors from more than 60 countries who gathered in downtown Los Angeles for several days of education, training and celebration.
The Herbalife Family Foundation, a nonprofit that helps to provide good nutrition to vulnerable children, also presented its annual Humanitarian Award to Carmen Gloria Schindler of Chile. This award is presented to an Herbalife independent distributor who exemplifies the foundation’s mission, and through their outstanding involvement and dedication, has made a significant contribution to changing lives worldwide. As recipients of the 2012 HFF Humanitarian Award, HFF will donate $10,000 to a charity of their choice.
Other highlights of the event included a private concert featuring the legendary Diana Ross, along with the international girl group sensation Blush, at the Nokia Theater, benefiting the Herbalife Family Foundation.
ViSalus™ Completes Full Salesforce Mobile-ization
ViSalus, a challenge marketing company known for its Body by Vi™ 90-Day Challenge, launched “Vi-Net Swipe,” allowing its salesforce Promoters to enhance customer experience via a quick, safe and secure mobile network.
With this technology advancement Promoters will be able to provide customers with a quick and simple process for “instantaneous enrollment with a safe and secure point of sale,” says Blake Mallen, Co-Founder and Chief Marketing Officer.
Vi-Net Swipe operates on Apple®, BlackBerry® or Android™ devices and is fully integrated into ViSalus’ Vi-Net Mobile and social technology.
Founded in 2005 with headquarters in Los Angeles and Troy, Mich., ViSalus is majority-owned by Blyth Inc.
Natura Named One of Most Ethical Companies for 2012
Natura, a Brazilian cosmetics giant, was recently named one of the most ethical companies in the world for 2012.
A total of 145 companies from more than three dozen industries made this year’s World’s Most Ethical (WME) Companies list, as selected by the Ethisphere® Institute, an international think tank dedicated to the creation, advancement and sharing of best practices in business ethics, corporate social responsibility, anti-corruption and sustainability.
Natura, which recorded $3 billion in revenue in 2010, was joined in the WME Health & Beauty category by L’Oréal of France and the Shiseido Company of Japan.
The WME Companies designation recognizes companies that go beyond making statements about doing business “ethically” and translate those words into action. WME honorees not only promote ethical business standards and practices internally, they exceed legal compliance minimums and shape future industry standards by introducing best practices today.
DSA to Induct Dick and Doug DeVos into Hall of Fame
The Direct Selling Association (DSA) announced that it will bestow the industry’s highest honor—induction into the Hall of Fame—to Dick and Doug DeVos of Amway Corp.
This is the first time in the history of the DSA that Hall of Fame recipients have been announced prior to the Awards Gala. The DeVos brothers, sons of Amway Co-Founder Richard DeVos, are being recognized for their support and leadership of the DSA, the Direct Selling Education Foundation (DSEF) and the World Federation of Direct Selling Associations (WFDSA). In making the announcement, the DSA stated that “the DeVos brothers have demonstrated their commitment not only to millions of Amway Independent Business Owners, but also to the future of the entire sales channel in the U.S. and around the world.”
Both Dick and Doug DeVos have served as Chairman of the DSA Board of Directors. Doug DeVos has served as DSEF Chairman—and was presented with the DSEF Circle of Honor Award in 2009—and currently serves as WFDSA Treasurer. Dick DeVos has served as Chairman of WFDSA.
The DeVos brothers will join Amway’s co-founders Richard DeVos and Jay Van Andel, who were inducted into the Hall of Fame in 1979 and 1987, respectively.
The Hall of Fame award, which has not been presented since 2009, was first presented in 1963. The award will be given to the DeVos brothers during the DSA’s 2012 Annual Meeting in Grapevine, Texas, June 3–5.
Stella & Dot Partners With Autism Speaks
Stella & Dot, a global fashion accessories brand and social selling company, has partnered with Autism Speaks, an international autism science and advocacy organization, in an effort to raise funds and awareness of autism through the sale of the signature Shine Bracelet. In recognition of Autism Awareness Month, the Stella & Dot Shine Bracelet was introduced at the beginning of April, providing 20 percent of every bracelet sold, while supplies last, to Autism Speaks.
Autism is a general term used to describe a group of complex developmental brain disorders—autism spectrum disorders—caused by a combination of genes and environmental influences. An estimated 1 in 110 children in the United States is on the autism spectrum.
In other news, the Stella & Dot Foundation recently visited the NASDAQ MarketSite in Times Square with their charity partners, ACCION USA, buildOn, and Girls Inc. The foundation has raised $500,000 to date through donations as well as all net proceeds from the Stella & Dot Foundation bracelets and charms.
In honor of the occasion, Jessica Herrin, CEO and Founder of Stella & Dot, rang the Closing Bell, along with top Stella & Dot stylists.
Founded in 2004, Stella & Dot is a boutique-style jewelry and accessories company that offers custom designs exclusively through in-home trunk shows by independent stylists across North America and in the United Kingdom as well as online.
Tupperware Recognized by Fortune
Tupperware Brands Corp. was recognized as one of the “World’s Most Admired Companies” in the Home Equipment category of the annual ranking from Fortune. Tupperware was ranked second in the category, climbing the list from No. 6 in 2011 and surpassing industry competitors including Fortune Brands Home & Security, Electrolux and Stanley Black and Decker.
Tupperware was noted for the quality of its products and services, global competitiveness and financial soundness, ranking first within the industry in those categories.
Released annually, the Fortune World’s Most Admired Companies list is a ranking that reflects the observations and opinions of industry executives, directors and analysts on nine criteria, from investment value to social responsibility.
Tupperware Brands Corp. is a portfolio of global direct selling companies, selling innovative, premium products across multiple brands and categories through an independent salesforce of 2.7 million.
Jeunesse Global Acquires GreatLife Intl.
Jeunesse Global announced that it had acquired GreatLife International, a fellow member of the Direct Selling Association. GreatLife International is the original producer of food supplement VIDACELL®. As a result of the merger, Jeunesse Global has now increased its distributor base and number of fully operational office locations.
Jeunesse sees the move as a positive one that will allow the provision of an even broader range of products and services to its members. Joining forces with GreatLife International will also enable the company to further drive growth in strategic global markets and provide its Distributors with many new services, products and benefits in the near future, including additional and stronger career opportunities. Jeunesse’s day-to-day operations will continue with business as usual.
Jeunesse Global is a network marketing company headquartered in Orlando, Fla., that specializes in providing anti-aging solutions based on cutting-edge science, such as adult stem cell technology, DNA repair and nutrigenomics. The company is fully operational in 11 countries across the globe, with shipping available to 81 countries.
Multipure Gifts Health to Hollywood
Among the many gifts given to the attendees at this year’s 84th Annual Academy Awards was the gift of Multipure’s wriggle™ Portable Filtered Water Bottle.
The wriggle is Multipure’s next-generation water bottle, a 30 oz. BPA-free reusable plastic bottle with an advanced built-in water filter. Celebrities such as Ernest Borgnine, Cloris Leachman, Hector Elizondo, Marilu Henner, Kevin Sorbo and Joe Mantegna picked up the new water bottle as part of the 2012 Oscars’ Gift Suite.
Founded in 1970, Multipure is a manufacturer and distributer of drinking water systems and compressed solid carbon block filters. Headquartered in Las Vegas, Multipure employs more than 200 people.
Tahitian Noni Receives Telly Award
Tahitian Noni International (TNI), now known as Morinda Bioactives, announced that its video work has been selected to receive a 2012 Telly Award. The Telly Awards honor the best local, regional and cable television commercials and programs, as well as the finest video and film productions. The 33rd Annual Telly Awards received approximately 11,000 entries from all 50 states and five continents.
The Japanese Ad Campaign is a series of three 15-second TV spots produced internally by a multi-team collaboration between TNI’s U.S. corporate and Tokyo staff.
Tahitian Noni International, now known as Morinda Bioactives, is a global, research-driven bioactive products company that shares the health benefits of the noni plant—a bioactive-rich, adaptogenic plant containing iridoid compounds. The company is headquartered in Provo, Utah with a presence in more than 70 markets worldwide.
Vector Marketing Corp. Forms Charity Foundation
Vector Marketing Corp., the direct sales division of Cutco Cutlery Corp., has formed the Vector Foundation, which will support causes that promote healthy living and enrich lives. From March 1, 2012, through Feb. 28, 2013, 10 percent of the price of Cutco Cutlery’s four-piece Red Table Knife Sets and Red Super Shears will be donated to the Vector Foundation for this purpose. The first charities that will benefit from the Vector Foundation are the Make-A-Wish Foundation® and Feeding America®. The Vector Foundation is committed to donating $100,000 to each of these organizations.
Founded in 1949, Cutco Cutlery Corp. is the largest manufacturer and single-level direct seller of high-end kitchen cutlery in North America. Vector Marketing is the company’s sales division, coordinating all sales for Cutco Cutlery through a national network of college students who sell products through in-home personal demonstrations.