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April 11, 2017

U.S. News

Primerica Announces New Lifetime Investment Platform

Duluth, Georgia-based Primerica Inc. recently announced the Primerica Advisors Lifetime Investment Platform, a major investment service enhancement that provides clients access to fee-based asset management services that are focused on helping Main Street clients achieve their goals and objectives throughout their investing lifecycle.

CEO Glenn Williams notes that Primerica continues to successfully execute against an organic growth strategy of growing distribution and selectively adding products to meet the evolving needs of Main Street families, and that the timing is right for this major platform introduction.

“Given the strong distribution and sales momentum we’ve achieved in the early months of 2017, we believe this is the ideal time to expand our Investment and Savings Products with the launch of our new platform,” said Williams.

Approximately 3,200 of Primerica’s 18,000 U.S. mutual fund licensed representatives are also investment advisor representatives and will be able to offer the new products. “It provides new ways for Primerica representatives to serve their clients by offering investment portfolios specifically constructed to solve the accumulation, protection, and income needs of each client,” said Bill Kelly, President of PFS Investments.

The platform has both strategic and tactical portfolios constructed with exchange traded funds, mutual funds, and other investment products built by some of the leading money managers in the industry, including Horizon Investments, Invesco, Lockwood Advisors, Meeder Investment Management, Morningstar Investment Management LLC, and Sage Advisory.