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November 14, 2016

U.S. News

Princess House among Top Women-Led Businesses in Massachusetts

Photo: Connie Tang, President and CEO of Princess House.

Cookware and entertaining company Princess House has been named one of the “Top 100 Women-Led Businesses in Massachusetts” by The Boston Globe.

President and CEO Connie Tang took on leadership of the company in 2012, as it approached 50 years in business. Tang is the first woman to hold the position since Princess House opened its doors in 1963. During her tenure, she has led a comprehensive rebranding effort intended to attract a new generation of consumers to the company, which first came on the scene as a seller of decorative crystal products.

Princess House is No. 22 on this year’s Top 100 Women-Led Businesses in Massachusetts, up 41 spots from its 2015 ranking. According to Tang, clarity and focus has made all the difference in the past year. “It’s resulted in a high-performing team that’s not afraid to innovate, and we’ve made significant commitments to invest in that innovation,” she told DSN. “Because our team is so focused and energized, our partnership with our field continues to flourish, and that’s to everyone’s benefit.”

Princess House reported 2015 revenue of $170 million. The company employs 200-plus at its Taunton, Massachusetts, headquarters, as well as an independent salesforce of more than 37,000 across the U.S.

To compile its annual Top 100 list, the Globe partners with The Commonwealth Institute, a local nonprofit dedicated to advancing businesswomen in leadership positions. The ranking is based on revenue or operating budget and other variables, including number of full-time employees in the state, workplace and management diversity, and innovative projects.