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March 08, 2017

World News

WTA’s ‘Aces for Humanity’ Benefits USANA True Health Foundation

Photo: Monica Puig is one of four USANA Brand Ambassadors in the WTA.

The top women’s tennis players in the world are teaming with USANA for the fourth annual Aces for Humanity campaign.

The nutrition company is a longstanding partner of the Women’s Tennis Association, whose ranks now include four USANA Brand Ambassadors. Aces for Humanity supports the company’s charitable arm, the USANA True Health Foundation, in its mission to bring immediate and long-term assistance to suffering populations.

The concept is simple. Beginning Wednesday with the BNP Paribas Open in California, for every ace served at a Premier-level event, the WTA will donate $5 to the True Health Foundation. When a USANA Brand Ambassador scores the ace, the donation increases to $20. Current Brand Ambassadors are Caroline Wozniacki of Denmark, ranked No. 14 in the world; Eugenie Bouchard of Canada; Monica Puig of Puerto Rico and Zheng Saisai of China.

According to the foundation’s Executive Director of Communications, Brian Paul, “One hundred percent of every dollar donated to the Foundation goes directly toward charitable purposes, and the money raised through this campaign has allowed us to aid thousands of lives each year. We look forward to continuing our efforts alongside the WTA and doing our part to make the world a happier and healthier place.”

The partnership between the WTA and USANA extends back to 2006, when the nutrition company became the Official Health Supplement Supplier of the WTA. Since 2011, the global tennis organization has contributed more than $140,000 to the True Health Foundation. In 2016, among other initiatives, the charity supplied more than 6.2 million meals through its partnership with the Children’s Hunger Fund, and donated more than $738,000 in Usanimals children’s multivitamins to orphanages and clinics.

“I’m proud to be a USANA Brand Ambassador not only because I believe in the products but because USANA is committed to making a difference in the lives of those suffering and in need,” said Puig, an Olympic gold medalist. “USANA is all about health and wellness, and through the USANA True Health Foundation, it’s for all people.”