OPTAVIA was honored by independent market research firm Euromonitor International as the #1 Weight Loss Program in the U.S. by Revenue for 2021. OPTAVIA’s revenue grew from $501 million in 2018 to $1.526 billion in 2021, supporting more than one million clients in the last year.
“We offer a simple yet comprehensive solution that helps consumers build healthy habits,” said Dan Chard, Chairman and Chief Executive Officer of Medifast, parent company for OPTAVIA. “OPTAVIA has impacted more than two million lives through our approach that typically begins with weight loss but often serves as a catalyst for greater lifestyle changes. In the past five years, full-year revenue has increased by more than 455%. We are now looking to carve our path toward the larger health and wellness market and transform even more lives.”