Amway announced the launch of a 30-day guided program designed to help consumers adopt healthy habits and support their own gut health. The Nutrilite Begin 30 Holistic Wellness Program utilizes nutritional supplements and the Amway Wellbeing+ app to help participants focus on four wellness pillars: nutrition, hydration, exercise and mindfulness.
Using guided steps, the Amway Wellbeing+ app wields science-backed assessments to recommend daily habits, as well as engage, educate and inspire accountability. A daily log allows participants to track their product use and progress alongside their healthy habits.
“Emerging science suggests a balanced gut microbiome can positively impact overall health and has a direct and indirect link to many other areas in the body,” said Dr. Amy Shah, a double board-certified M.D. and Nutritionist, and Nutrilite brand spokesperson. “Priming your gut each morning helps it function properly. Getting nutrients from food is best but 90% of us don’t get enough. Supplements can help fill gaps when diet [alone] isn’t perfect.”
In addition to the free, interactive Wellbeing+ app, Nutrilite Begin 30 Holistic Wellness Program includes Nutrilite Begin Daily GI Primer, Nutrilite Balance Within Probiotic, Nutrilite Organics Plant Protein Powder.
“Holistic wellness begins in the gut,” said Kelli Templeton, Amway North America Chief Marketing Officer. “Over time, your gut microbiome can change based on things like diet, exercise, and lifestyle stress. Like the program name states, it’s the best place to begin your wellness journey. As a global leader in health and wellbeing for 65 years, Amway continues to look for ways to take advantage of emerging science and enhance our product portfolio.”
