LifeVantage Corporation has declared 2025 its “Drive ERA.” Thousands of LifeVantage Consultants joined the company at its annual Global Kickoff, where the company detailed its vision for the new year and emphasized momentum, innovation and international expansion of its MindBody GLP-1 System.
The MindBody System’s international rollout will begin with Japan, continuing into Australia, New Zealand, Mexico, Europe and Thailand in phases throughout the year. Additionally, the company’s Evolve Compensation Plan, which was revealed in 2023 and 2024, will now take effect in the Philippines, Taiwan, Hong Kong, Thailand and Singapore.
“Over the last several years and during the course of our LV360 transformation we’ve laid the foundation for growth by equipping our Consultants with tools to thrive,” said Steve Fife, LifeVantage President and CEO. “Now, in 2025, we’re challenging the field to leverage that momentum, lean into the possibilities ahead, set ambitious goals, and drive their businesses to new heights.”
The newly introduced Drive ERA incentive, which rewards distributors for achievements in enrolling, retaining and advancing, will run through March, while Evolve Perks, the company’s recognition program has been updated with new rank maintenance gifts and access for international markets to qualifications for a Vietnam getaway.
“In 2025, our focus is on empowering Consultants to seize new opportunities, achieve ambitious goals, and create lasting impact,” said Fife. “This is the year all LifeVantage markets will be on our industry-leading Evolve Compensation Plan as well as have access to the revolutionary MindBody GLP-1 System. It’s a pivotal moment for the entire LifeVantage community to turn vision into reality and elevate success.”
