Red Aspen announced the launch of petite-sized, press-on nails for children. The Aspen Blossom line includes Nail Dash tab sheets that are kid-friendly and crafted for smaller nail beds.
Each Aspen Blossom Dash design will be selected from art submissions crafted by children, with the hope that it will inspire young artists to embrace their creativity and bring their artistic visions to life.
“I am so excited for the launch of this collection, which has been years in the making,” said Genie Reese, Red Aspen Chief Strategy Officer. “Not only are we able to inspire our Brand Ambassadors, we now get to inspire and empower young girls with Aspen Blossom.”
This product expansion is the result of Red Aspen’s research that found an untapped market segment within the younger generation who are eager for Nail Dash education and collaboration.
“As parents, we inspire our children with our creativity, and this program is designed to give kids the opportunity to do the same,” says Jesse McKinney, Red Aspen CEO.
Aspen Blossom Nail Dash submissions are open to the children of Brand Ambassadors and customers.
