In honor of its 60th anniversary celebration, Mary Kay Inc. welcomed almost 20,000 Independent Beauty Consultants at its annual Seminar Conference in Dallas, which began July 22 and will run through August 6. Overall, including the participants’ 22,000 combined hotel room stays, the event is expected to generate an estimated $34.1 million for the local economy of North Texas.
The event features four consecutive educational conferences that will also deliver inspiration and recognize and reward the successes of Independent Beauty Consultants in keeping with the vision Mary Kay Ash began six decades ago.
“We are so proud to welcome our global independent sales force to Dallas to celebrate our milestone anniversary,” said Nathan Moore, Mary Kay President of Global Sales and Marketing. “They are the reason we are here and the reason we have so much to celebrate. Our iconic founder had a vision of changing women’s lives around the world, and we are thrilled we get to honor what she started 60 years ago here in our hometown.”
