IDLife, LLC has named Robert White to the role of Chief Financial Officer. Justin Sparks will now transition into the position of Chief Financial Analyst. 

White brings more than three decades of experience as a Certified Public Accountant and ten years of experience within the social selling industry. 

“A company’s ability to grow vertically is determined by its willingness to invest in its foundations and leadership,” said IDLife CEO Josh Paine. “We are thrilled to welcome Robert White to our IDLife family. His proven leadership, relationships and core values make him the perfect fit for where we are headed as a company. Additionally, allowing Justin Sparks to focus on financial modeling, predictive analytics and machine learning allows IDLife to better serve our growing base of associates and customers and give them the information and tools that they need to excel in this rapidly changing marketplace.”