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read / Forward Thinking

Forward Thinking stories are concise, straightforward takes on the culture, events and technology that shape the channel. They explore everything from social media and tools to incentives and innovations.

AI Pulse
Forward Thinking
BY David Lee March 01, 2025
AI Pulse
Sunrider’s suite of customized AI tools is tailored to meet the needs of its IBOs, focusing on simplifying processes, improving productivity and driving business growth.
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Raising Voices
Forward Thinking
BY David Lee March 01, 2025
Raising Voices
Voice technology has rapidly evolved, becoming an integral part of daily life and operations for more businesses.
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Connection is Currency
Forward Thinking
BY David Lee February 16, 2025
Connection is Currency
In a digital landscape that constantly evolves, businesses aiming to forge deeper connections with customers must embrace new trends and approaches. Today’s consumers expect brands to create personalized, meaningful experiences that acknowledge their unique preferences and values.
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Working Smarter
Forward Thinking
BY David Lee January 29, 2025
Working Smarter
eXp Realty is transforming its business operations with several artificial intelligence (AI) platforms, harnessing the technology to improve efficiency, elevate agent support and empower its staff
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Through the Lens
Forward Thinking
BY David Lee December 27, 2024
Through the Lens
GOOGLE LENS HAS INTRODUCED SEVERAL FEATURES that businesses can leverage to enhance marketing strategies, product research and customer engagement. According to Wired, Google Lens produces 20 billion visual searches a month.
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Experiencing the Difference
Forward Thinking
BY David Lee December 20, 2024
Experiencing the Difference
Experiential retail is transforming the way brands interact with consumers, offering immersive and engaging in-store experiences that go beyond traditional shopping. As ecommerce continues to grow, many physical stores are evolving into more than just a place to shop and offering experiences that create an emotional connection between the customer and the brand.
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