Pampered Chef recently unveiled Table, its wholly owned digital platform that will enable consultants to host customized virtual cooking parties.
“Like so many industries, our virtual business has been growing steadily over the years and the pandemic only amplified that growth,” said Pampered Chef CEO Andrew Treanor. “Our consultants have been using a variety of social platforms and digital tools to engage their audiences virtually and they’ve been craving their own place to party; a place designed with their exact needs in mind. Table is another way for Pampered Chef to be pioneers in the direct sales industry and provide an innovative, first-class virtual experience for our consultants and our customers.”
Table will allow consultants to engage with potential customers through virtual events that remove the barriers of social media platform preferences and the continued concern about the safety of in-person gatherings. The platform also offers pre-programmed experiences and integrates with Pampered Chef’s pre-existing content tools to create a seamless brand experience and reduce the energy and time consultants spend creating virtual parties.
Table features a content manager function so consultants can choose their own party outlines and adjust the content to match their personal voice, and an embedded video chat feature so consultants can share live demos, answer questions and build relationships with guests.
“The Table platform was built for and by our consultants and aligns with the vision of Pampered Chef as a company that champions people connecting around a fun, educational and social experience,” said Shiv Dutt, Vice President of Experience Innovation for Pampered Chef. “It’s a reflection of our dedication to innovating new and easier ways for our consultants to run and grow their business and for customers to find inspiration and ideas that enhance their home cooking experience and enable mealtime wins.”
Table is now available to all Pampered Chef consultants in the U.S. and Canada.
