Nu Skin Enterprises, Inc. (NYSE: NUS) announced fourth quarter and 2019 financial results. For the fourth quarter of 2019 the company reported revenue of $583.4 million, down 15 percent from 2018. Regionally, revenue for Q4 2019 was as follows: Mainland China, down 29% Americas/Pacific, down 9% South Korea, down 20% Southeast Asia, down 7% Japan, […]

Nu Skin Enterprises, Inc. (NYSE: NUS) announced fourth quarter and 2019 financial results. For the fourth quarter of 2019 the company reported revenue of $583.4 million, down 15 percent from 2018. Regionally, revenue for Q4 2019 was as follows: Mainland China, down 29% Americas/Pacific, down 9% South Korea, down 20% Southeast Asia, down 7% Japan, […]

Nu Skin Enterprises, Inc. (NYSE: NUS) announced third-quarter 2019 revenue of $589.9 million, a 13 percent decline from $675.3 million in 2018. “We delivered strong profitability, with earnings per share at the high end of our range due to our focus on operational efficiencies,” said Ritch Wood, chief executive officer. “Revenue came in slightly below expectation, primarily due […]

Nu Skin announced another major milestone in its Nourish the Children (NTC) initiative, surpassing more than 650 million meals purchased and donated since 2002. Malnourished children in more than 50 countries around the world have been fed VitaMeal, a nutrient-dense food, from one of NTC’s third-party charity partners after Nu Skin sales leaders, customers and […]

Nu Skin‘s 35 years of expertise in beauty and wellness is propelled into the future with a strong emphasis in science, technology and sourcing. Through its published research on gene expression science, award-winning beauty device technology and a 6S quality process to ensure the use of safe, efficacious ingredients, Nu Skin has cemented its leadership […]

A source close to DSN is reporting that the Chinese government is conducting random checks to ensure companies selling wellness products in China are complying with the terms that came out of the 100-day freeze that ended in April of this year. The DSN source added that it’s not strange for the government to follow […]

Our channel needs to update its recruiting message and practices and concentrate on the real motivations and needs to attract future prospects. Amazon, gig economy competitors and other market forces have taken some wind out of direct selling’s sales. After years of significant growth, our industry’s U.S. revenue was down 1.6 percent in 2016 and […]

When the WFDSA numbers came out in June, it showed that 46 percent of the global revenue for direct selling came from Asia/Pacific (32% North America, 21% Europe) with China its largest market making up the bulk of that number (nearly 40%). In our July feature titled The China Conundrum, we discussed the possible impact […]

Nu Skin Enterprises, Inc. (NYSE: NUS) announced second-quarter 2019 results of $623.5 million, a decrease of 11 percent from $704.2 million in the second quarter of 2018. “As previously announced, our second-quarter results were negatively impacted by limited sales meetings, media scrutiny and consumer sentiment in Mainland China in connection with the recently completed 100-day review […]

What will be the impact of China’s 100-day action on the direct selling channel going forward? Time will tell. When Direct Selling News released its Global 100 list of the top direct selling companies in the world in June, one country was conspicuously underrepresented. China, the second largest direct selling market, had only one company […]

Starting with the July 2019 issue, Direct Selling News is introducing a new monthly ranking, the DSN Digital 100, that will offer added insight on the digital marketing efforts of direct selling companies. The goal of the DSN Digital 100 is to see who within the direct sales industry is executing a sound social media […]

The U.S. Direct Selling Association (DSA) recently announced elected officers and directors to the association’s Board of Directors.   Officers and directors of the association are recognized leaders who have earned the respect of their colleagues and the public and are committed to lead and direct the affairs of the association. The board officers will each serve one-year […]