If history has taught us anything, it’s that direct selling’s path runs parallel to personal development. Tactics, messaging and delivery evolve. Technology increases accessibility. Methodology, like gamified and virtual programming, modernizes. Messaging keys to new themes like emotional intelligence and mindfulness, but retrieves original edicts like resilience, purpose, connection and earning, too.

Industry experts weigh in on whether private equity is worth the risk. Before Beautycounter’s billion‑dollar valuation, a partnership was forming behind the scenes that was expected to launch the company into even higher stratospheres. The Carlyle Group, a private equity firm, was courting the clean beauty brand’s founder Gregg Renfrew with promises of increasing brand awareness and bolstering its […]

While most of the direct selling channel battled decline, a majority of the industry's service companies enjoyed a pattern of steady, stable growth. DSN takes a deep dive into what's behind this sector's success story.

Revenue growth is the mark of a company that is doing something right. When a company can continue a pattern of revenue growth for two or three consecutive years, it signals healthy momentum and creates a new level of credibility among peers and customers. But four years? Four years of consecutive revenue growth tangibly illustrates that a growth mindset and resiliency is cemented into a company’s DNA.

As we celebrate 20 years of innovations and insights, we take a look back on a few of DSN’s most important milestones. And, we asked industry leaders and legends to share how past evolutions and current opportunities are shaping the future of the industry.

Direct selling companies who experienced revenue growth through the pandemic share their strategies for success and the steps they’re taking now to prepare for the future.

A strong set of statements provides the guideposts to help a young company become one of those “established” companies that we all look up to. They are the foundation to a culture that attracts and keeps people excited to do something special.

Common Practices. Managerial Courage. Calculated Risk. If a founder’s belief in a hero product starts a company on its journey toward the billion-dollar mark, then it’s stellar decision-making and a determined field that can propel them into momentum and triple digit multimillion-dollar status. But scaling to a billion or more? What does it take to get […]

Primerica, Inc. released its financial results for the fourth quarter of 2021, including total revenues of $724.1 million, a 21% increase over the fourth quarter of 2020. Adjusted net operating income was $117 million and diluted adjusted operating earnings per share were $2.94, a 20% increase for both over the prior year’s quarter.  COVID continued […]

Primerica, Inc. announced a 22% increase in total revenues over the third quarter of 2020, reaching $693.2 million.

Primerica, Inc. was honored by Forbes as the 6th ranked term life insurance company on its list of America’s Best Insurance Companies for 2022.

Primerica’s quarterly Middle-Income Financial Security Monitor, a survey measuring the financial situation and sentiments of middle-income families in the U.S. and Canada, showed mixed results regarding the stability of their finances.